H&M
External brands, marketplaces, dropshipment, designer co-labs, digital performance and new commercial models. Working across the intersection of commerce, partners and customer experience at global scale.
External brands, marketplaces, dropshipment, designer co-labs, digital performance and new commercial models. Working across the intersection of commerce, partners and customer experience at global scale.
Led the e-commerce business with full P&L ownership. Assortment, merchandising, customer experience and growth — connecting the floor and the screen.
Built and led an independent e-commerce business in premium menswear. Curation, merchandising and a customer-first commercial model.
Supporting brands, founders and leadership teams within retail, commerce, AI, customer experience and growth. Selected engagements only.
Retail, creative concept development, assortment, multibrand and buying within international menswear.
Retail, denim, multibrand and buying within men's- and womenswear.